1 Wimpole Street, Westminster, London, W1G 0AE

The nearest stations are Oxford Circus and Bond Street Station. For further details on travelling to our venue, please click here.

Substitute delegates are welcome at no extra charge. Please notify us by sending an email to HBMevents@haymarket.com with the full contact details (name, job title, email, dietary/accessibility requirements) of the new attendee.

Cancellation of registrations must be received in writing to hbmevents@haymarket.com.

Cancellations received will be refunded at the following rates:

• 30 days and more prior the event date: full fee refunded less a £45 administration fee

• 29 days and less prior to the event: we regret that no refund can be made.

Any cancellations that still have payment outstanding will be liable for either the administration fee, 50% of the registration fee or the full registration fee, depending on the date and time of the cancellation.

Substitute delegates are welcome at no extra charge but we require you to advise us of any substitutions (including full contact details, dietary and accessibility requirements) no later than Monday 15 December 2025.

You will receive joining instructions one week prior to the event. If you have not received this information, please email hbmevents@haymarket.com with your booking reference number.

Upon arrival please head towards the registration desk where you will be provided with a badge. Please ensure that you wear your badge at all times. 

In the event that you lose your badge, a replacement must be obtained at registration. In addition, some of the exhibiting companies may ask to scan your badge. Please be aware that by doing this you will be providing your basic contact details; akin to handing them a business card.

There will be a complimentary cloakroom for small bags and coats.

To book accommodation at preferential rates, please click here and use the event passcode: HAYC117.  Alternatively, you can call Priority on 0845 6123 611 or +44 1473 550 620 quoting Event Code: HAYC117 25.

Complimentary WI-FI will be available for general web browsing and email throughout the event.

The dress code for the conference is smart casual and comfortable shoes are recommended. 

There will be photography and/or video production taking place during the conference and the resulting images may be used for promotional purposes on-line and/or in printed materials. 

To find out how to become a sponsor or exhibitor and to hear about our customised packages which offer you a full range of promotional opportunities, please contact payal.padhiar@haymarket.com.

For more information on speaking opportunities please contact prweekya@haymarket.com

In the event of an emergency please contact a member of staff from Haymarket or 1 Wimpole Street, who are located on all levels and at the registration desk on the ground floor.

In the event of a fire alarm, please leave your belongings and exit via the clearly marked emergency exits, where stewards will guide you to the meeting point. Do not use the lifts. 

Were dedicated to making our events enjoyable for everyone, regardless of their abilities or circumstances. So please let us know if you have any special requirements such as dietary needs based on religious or medical grounds, the need for a private or quiet space during the event, alternative formats such as Braille or large print, hearing loops, British Sign Language interpreter, wheelchair access, high backed chair etc. 

Please contact eventaccessibility@haymarket.com so that the necessary adjustments can be made.

Please see sustainability information here

Haymarket Media Group, the organisers of PRWeek Year Ahead, are committed to ensuring our events provide a positive and enjoyable experience for everyone present. All attendees are expected to adhere to our Events Code of Conduct to ensure a safe, respectful and inclusive environment for everyone attending Performance Marketing Unlocked.